Sustainable Winegrowing New Zealand was established in 1995 as an industry initiative directed through New Zealand Winegrowers and was commercially introduced in 1997 and adopted by growers from all the grape growing regions. The introduction of winery standards in 2002 has been a significant development, which further substantiates the industry commitment to sustainable production.
Sustainable Winegrowing New Zealand was developed in order to:
- Provide a 'best practice' model of environmental practices in the vineyard and winery.
- Guarantee better quality assurance from the vineyard through to the bottle.
- Address consumer concerns regarding products which are made taking care to respect the environment.
Sustainable Winegrowing New Zealand is an integral part of the future of New Zealand wine production. As such, the programme aims to deliver the following benefits to its members:
- A framework for viticultural and winemaking practices that protect the environment while efficiently and economically producing premium wine grapes and wine.
- A programme of continual improvement to ensure companies operate with a goal of improving their operational practices.
- A platform for technology transfer so that companies are kept up to date regarding any new technology and its application.
- An external audit structure that has integrity and rigour to comply with market expectations.
- Opportunity to be a part of the positive future and the New Zealand Wine industry goal of 100% of grape growers and winemakers operating under approved independently audited sustainability programs.